The core of what we do is deeply rooted in the South African philosophy, Ubuntu – ‘I am because we are.’ It guides everything we do. By embracing our shared purpose and collective strength, we ensure that success is meaningful, inclusive, and enduring.
From agencies and charities to small businesses and entrepreneurs, we work with you to build stronger connections, streamline operations, and reclaim time for what truly matters. Whether you’re scaling a team or building from scratch, we meet you where you’re at and support you where you’re going.
Our Services
We partner with founders, leaders, and organisations across the UK and Europe to build thriving communities, develop leadership capacity, and create strategies that drive sustainable growth.
Community Building
Building meaningful connections with your audience, customers, and stakeholders.
Leadership Mentoring
Guiding founders and emerging leaders through growth with clarity and intention.
Strategic Business Planning
Defining clear goals, actionable roadmaps, and aligning your strategy for sustainable growth.
Digital Marketing Strategy
Tailored guidance to elevate your online presence, refine your messaging, and connect with your target audience.
Social Media Content Strategy
A clear plan that defines what to post, where, and why – to help you show up consistently and grow with purpose.
Operational Support & Audits
Back-office support, documentation, and operational audits to help your business run smoother.
We’re BIG on Building Relationships
We are Strategic Partners Who Show Up
We’re more than just a service providers. We dig in, and genuinely care about your success. Our services are built around your needs, always. We wouldn’t have it any other way.
With decades of real-world business experience, we bring serious value without the corporate stuffiness. We’re strategic, we’re experienced, and we’re ridiculously easy to work with.
about us
Our Creator,
Charlotte Kearsey
Charlotte, aka Charlie, is the Founder of The Flex Guru and My VA Flex. With over two decades in IT, marketing, and operations across South Africa, Charlie has held senior roles building brands and managing teams. Since moving to the UK in 2019, she’s transitioned from marketing and operations into strategic consulting – partnering with agencies, business owners, coaches, and heart charities to build communities, and mentor emerging leaders.
Fuelled by coffee, a good sense of humour, and Top Gun quotes, she’s passionate about supporting the underdog and making a tangible difference. She’s also an advocate for those affected by Congenital Heart Disease (CHD).
We’re here to help you flex your potential, whether you’re just starting out or running a thriving organisation. From building engaged communities to mentoring leaders and streamlining operations, we create strategies that work for your business – not someone else’s.